Malin+Goetz

“The display will certainly shock some, bemuse others, and titillitate a few. But that’s a time-tested strategy behind the PR gurus who designed and produced the project.” – Coolhunting

Boys Who Like Girls… is a video installation designed for the (MALIN+GOETZ) flagship store in Chelsea. Every evening, young men and women shower together to show the locals how their shampoo, conditioner, and body cleanser are really meant to be used. (Agency: WIKA)

Video Installation for Malin+Goetz Flagship

Video Installation for Malin+Goetz Flagship